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About Hortica

Insurance coverage with your business in mind

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Who we are

We offer insurance solutions for horticultural industry businesses

We'll help protect you, your business, and your employees

Since 1887, we've helped protect horticultural businesses like yours across the United States. Our goal is to guide and provide insurance solutions for greenhouse growers, nurseries, garden centers, retail florists, wholesale floral distributors, interior plantscapers, sod farms, and lawn care professionals.

As a brand of the Sentry Insurance Group, one of the largest and most financially secure mutual insurance companies in the nation, we provide our policyholders assurance that we’ll be there for them now and in the future.

Recent news

Stay up to date and see what’s new at Hortica

Pesche Kurt Penn representative talking with a Hortica representative in a greenhouse with flowers
Industry insights11/1/2024

A safety consultant’s guide to greenhouse risks: Inside Grower

Zach Bruces shares first-hand safety inspection tips from his years as a safety consultant.
Link to article
Timbuk Farms and Hortica representatives walking through a greenhouse
Industry insights10/12/2024

How to evaluate your greenhouse insurance for 2025: Greenhouse Grower

As renewal season approaches, Traci Dooley shares how changes to your business could impact your coverage needs.
Link to article
Mellano Farms and Hortica representatives walking through an outdoor planting area
Industry insights9/22/2024

Building local partnerships to prepare for severe weather: Greenhouse Grower

As growers confront severe weather risks, Zach Bruce shares how local partnerships can help with emergency response planning.
Link to article
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Work with us

Serve horticultural customers? Work with Hortica

Interested in becoming appointed?

We distribute our products through direct agents and select independent agents and brokers. We’re eager to find and support agents with experience and deep knowledge of horticultural industries. If you work with greenhouses, retail florists, sod growers, and other segments of the horticultural industry, we should talk.

Learn more

Our horticultural industry affiliations

Our dedication to the horticultural industry is proven. Through our support of research and scholarships, and relationships with government officials, we help promote innovative solutions to industry concerns. We’re proud to be affiliated with many national and state associations, including:

  • AmericanHort

  • Association of Professional Landscape Designers (APLD)

  • Master Nursery Garden Centers (MNGC)

  • National Association of Landscape Professionals (NALP)

  • Society of American Florists (SAF)

  • Wholesale Florist & Florist Supplier Association (WF&FSA)

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Career opportunities

Come grow with us.

If you enjoy helping others and working as part of a team, join us. You’ll find a professional culture here that fosters inclusion, respect, honesty, collaboration, and accountability. We strive to provide a positive work/life balance filled with personal and professional growth opportunities for all of our employees.

Explore our careers

Learning center

woman working with plants in greenhouse
Business tips3/25/2025

A guide to controlled environment agriculture—including insurance considerations

Controlled environment agriculture is a tech-driven approach to optimize crop yields. Learn more about its types, benefits, risks, and the insurance coverages that help protect these operations.
Link to article
Wet floor sign in a greenhouse
Loss control3/11/2025

Make safety a top priority at your garden center

By making safety a priority at your garden center, you can help reduce your accident risks, minimize costs, and elevate customer satisfaction. Review these safety essentials to discover how they can positively impact your business.
Link to article
Indoor Vegetable Gardening
Business tips3/5/2025

Vertical growing: methods, benefits, and challenges

Learn about the benefits of vertical growing, from efficiency to sustainability, and how common vertical growing methods can boost your horticulture business.
Link to article
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