Weddings provide florists an ideal opportunity to showcase their creativity and talent for crafting beautiful arrangements and displays.
The popularity of creatively designed flowers and plant displays has corresponded with increased demand to have these products featured in wedding plans.
But these events can also present additional risks you may not encounter in your normal floral business operations.
Here are some wedding scenarios that could put your business at risk of litigation.
Consider the following hypothetical scenario: As part of your wedding contract, you’re commissioned to build an elaborate display that includes floating florals, flower walls, immersive installations, and votive chandeliers hung from trees. It’s beautiful and all the guests love it—until one of the displays breaks free and falls, injuring a guest.
This is one possible instance where injuries could occur as a result of your displays. Other potential instances include:
The wedding couple or their guests trip on potted arrangements positioned along church pews or aisleways
Your employee falls from a ladder when installing or taking down displays
Someone gets cut from wires embedded in your displays
Your customers, their guests, or your employees suffer head injuries from hitting overhead displays
Always keep safety in mind and use strategic product placement, education, and reminders to help reduce hazards.
No matter where you set up for a wedding—such as a backyard, wedding hall, or church—there’s potential for a loss due to property damage. You might spike a sprinkler system when installing an archway. You could hammer through a wall when pounding in a nail. You might accidently knock over an expensive item when setting up a display.
You can't predict everything that could happen when working a wedding. But you can help protect yourself and your business from the unexpected with customized insurance coverages.
Sometimes, unexpected issues prevent you from delivering the requested flowers and plants, such as:
Industry supply shortages: You may not be able to get the flowers—or the correct color of flowers—your customers requested.
Inventory damage: Severe weather, equipment malfunction, or extreme temperatures could damage your flowers and plants.
Wedding delays affect availability: A wedding may be delayed and now you can't get the flowers and plants as originally planned.
Transportation issues: You might have everything ready to go as planned, but your vehicle doesn't make the delivery due to mechanical failures, or your driver gets lost and shows up late for the event.
Communicate these possible roadblocks with your customers as they happen, or as soon as possible, so they’re clear on the source of the problem. Identify wholesale floral suppliers that could be your supply backup and discuss alternatives with your customers just in case you can’t fulfill their original requests.
Weddings bring together people—and possibly pets—of all ages and health histories. A beautiful-smelling flower to some might be a health concern for others due to allergies or other medical conditions. Or a routine practice could impact your customers. For example, your leaf shine spray could cause an allergic reaction.
These situations might not be top of mind, but even if just one person has a medical issue due to the flowers and plants or chemicals you use at a wedding, it could lead to a loss for your business.
Don't forget about pets, either. Featuring dogs, cats, and other animals as part of weddings is quite common. However, certain plant species are toxic to pets.
The most common flower/pet pairing that shouldn't interact is Easter lilies and cats. There are other types of plants that shouldn't be exposed to pets, as well, including:
Amaryllis
Holly
Mistletoe
Poinsettia
Pine
For reference, the ASPCA features a list of poisonous substances for pets. Be familiar with these plant species, and share this information with your customers if they plan to include pets in their celebrations.
Having the proper wedding florist insurance coverage in place to help protect you in case these risks become losses can provide you with additional peace of mind.
Here are important business insurance coverages to consider if you provide wedding services:
Professional liability: Helps protect you from claims of negligence, errors, or mistakes related to your work. You may be familiar with errors and omissions, which is a type of professional liability coverage.
General liability: Helps you cover losses from third-party claims such as bodily injury, personal and advertising injury, and property damage.
Product liability: An option as part of your general liability, product liability can help protect you in the case of an illness or injury caused by your products.
Workers' compensation: Helps you pay for medical expenses and lost wages when a worker is injured in the scope of their employment. Workers' compensation insurance is required in most states if a company's number of employees reaches a certain level.
As Maria Shepherd, an Account Executive with Hortica®, points out, you may also need additional coverages depending on the wedding venue.
“A critical issue with weddings and other special events is carrying high enough commercial general liability limits to comply with venue requirements,” Shepherd explains. “In addition to general liability, we routinely see evidence of coverage requests from large venues for auto, umbrella, and workers' compensation.”
For more than 135 years, we’ve been dedicated to the floral industry, and we understand many of the risks you encounter every day. Contact us for a free quote, and let’s talk about how we can help protect your business and your employees.
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This document is made available by Sentry Insurance Company and its subsidiaries and affiliates (collectively “Sentry”) with the understanding that Sentry is not engaged in the practice of law, nor is it rendering legal advice. The information contained in this document is of a general nature, and neither that information nor the hypothetical loss example included in this document is intended to address the circumstances of any particular individual, entity, or set of facts. Legal obligations may vary by state and locality. No one should act on the information contained in this document without legal advice from competent and licensed local professionals. THE INFORMATION CONTAINED IN THIS DOCUMENT IS DISTRIBUTED BY SENTRY “AS-IS,” WITHOUT ANY WARRANTIES. SENTRY WILL HAVE NO LIABILITY TO ANY PERSON OR ENTITY WITH RESPECT TO ANY LOSSES OR DAMAGES CAUSED, OR ALLEGED TO HAVE BEEN CAUSED, DIRECTLY OR INDIRECTLY BY THIS DOCUMENT, REGARDLESS OF WHETHER SUCH CLAIM IS BASED ON CONTRACT, WARRANTY, TORT (INCLUDING NEGLIGENCE AND FOR PROPERTY DAMAGE AND DEATH), OR OTHER GROUNDS.
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